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Birding Business is Booming

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AshlandBanner2_EmmalisaWhalleyKlamath Bird Observatory Executive Director John Alexander, and City of Ashland representative Susan Rust, were interviewed for a local television news spot on the final day of Ashland’s first Mountain Bird Festival, a conservation event hosted by Klamath Bird Observatory. The Mountain Bird Festival raises the profile of the natural beauty, diverse wildlife, and cultural amenities of Ashland, southern Oregon, and northern California. The festival also leads to boons for local businesses, as approximately 70% of the over 100 festival attendees are visiting from outside the Rogue Valley and spending money on food, lodging, fuel, entertainment, and gifts while pursuing glimpses of Calliope Hummingbirds, Green-tailed Towhees, and other feathered specialties of the region.